The Product Manager's Field Guide
Linda Gorchels
₹2,192
The Manager's Guide to Distribution Channels
by Linda Gorchels, Edward J. Marien, Chuck West
McGraw-Hill · 2004 · Hardcover
₹3,352
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About this book
The Manager's Guide to Distribution Channels is written by Linda Gorchels, Edward J. Marien & others. This hardcover edition from McGraw-Hill (2004) has 320 pages.
Topics covered include Marketing channels, Sales & marketing, Marketing Management and Merchandising.
Book details
- ISBN-13
- 9780071428682
- ISBN-10
- 0071428682
- Authors
- Linda Gorchels, Edward J. Marien, Chuck West
- Publisher
- McGraw-Hill
- Published
- 2004
- Edition
- 1 edition
- Binding
- Hardcover
- Pages
- 320
- Language
- English
- Condition
- New
- Subject
- Sales & marketing
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