Key Account Management
Peter Cheverton
₹1,493
Understanding Brands
Kogan Page · 2006 · Paperback
₹3,105
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About this book
Published by Kogan Page in 2006, Understanding Brands by Peter Cheverton runs to 160 pages in paperback.
The book deals with Product management, Brand name products, Sales & marketing and Business & Economics.
Book details
- ISBN-13
- 9780749446659
- ISBN-10
- 074944665X
- Author
- Peter Cheverton
- Publisher
- Kogan Page
- Published
- 2006
- Edition
- 1
- Binding
- Paperback
- Pages
- 160
- Language
- English
- Condition
- New
- Subject
- Sales & marketing
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