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Creative Business

The Making of Addictive Stories

by Paul Nero, Neeta Patel

Financial Times/ Prentice Hall · 2002 · Paperback

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About this book

Creative Business: The Making of Addictive Stories by Paul Nero & Neeta Patel is a 176-page paperback edition published by Financial Times/ Prentice Hall in 2002.

Its main subjects are Relationship marketing, Brand loyalty, Industrial marketing and Brand name products.

Book details

ISBN-13
9780273656715
ISBN-10
0273656716
Authors
Paul Nero, Neeta Patel
Published
2002
Binding
Paperback
Pages
176
Language
English
Condition
New

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