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Cover of Strategic Marketing for High Technology Products

Strategic Marketing for High Technology Products

An Integrated Approach

by Thomas Fotiadis

Taylor & Francis · 2020

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About this book

Strategic Marketing for High Technology Products: An Integrated Approach is written by Thomas Fotiadis. This edition is published by Taylor & Francis (2020).

Its main subjects are High technology, High technology industries, Economic history and Marketing.

Book details

ISBN-13
9780367591113
ISBN-10
0367591111
Author
Thomas Fotiadis
Publisher
Taylor & Francis
Published
2020
Edition
1
Pages
206
Language
English
Condition
New
Subject
Marketing research