The Brand Challenge
Kartikeya Kompella
₹3,177
Brand Culture
by Schroeder J.
Routledge · 2006
₹3,098
Free delivery. Nothing extra to pay at checkout.
- Delivery in 3–7 days to any serviceable pincode in India, with tracking.
- Cash on delivery. Pay when the parcel reaches you.
- 15-day returns. See what qualifies.
About this book
Brand Culture by Schroeder J. is a 224-page book published by Routledge in 2006.
The book deals with Brand name products, Branding (Marketing), Produits de marque and Advertising & Promotion.
About the author: Jonathan E. Schroeder (born 1962).
Book details
More in Branding
Marketing Semiotics
Laura R. Oswald
₹4,337
The Brand Innovation Manifesto
Grant J.
₹3,486
Contemporary Issues in Branding
Pantea Foroudi, Maria Palazzo
₹15,115
Grow
Jim Stengel
₹4,485
Brandraising
Sarah Durham
₹1,751
Capture the Mindshare and the Market Share Will Follow
UNKNOWN
₹2,775
The Opt-Out Effect
Gerald E. Smith
₹2,947
Positioning for Professionals
Tim Williams
₹3,349
Terrorist Recruitment, Propaganda and Branding
Anna Kruglova
₹16,960
Retail Marketing and Branding
Jesko Perrey
₹3,156
Branded Beauty
Mark Tungate
₹2,743