
The Brand Promise
Duane E. Knapp
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Deliver on Your Company′s Promise and Create Customers for Life
by Scott Deming
John Wiley & Sons · 2007
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The Brand Who Cried Wolf: Deliver on Your Company′s Promise and Create Customers for Life is written by Scott Deming. This edition is published by John Wiley & Sons (2007).
The book deals with Brand name products, Business, Management and Success in business.