Professional Services Marketing

Name: Professional Services Marketing: How the Best Firms Build Premier Brands
Brand: John Wiley & Sons
SKU: 9780470438992
Price: 3211.00 INR
Availability: InStock

How the Best Firms Build Premier Brands

by Mike Schultz, John E. Doerr

John Wiley & Sons · 2009

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About this book

Professional Services Marketing: How the Best Firms Build Premier Brands is written by Mike Schultz & John E. Doerr. This edition from John Wiley & Sons (2009) has 352 pages.

Topics covered include Marketing, Service industries, Branding (Marketing) and Business.

About the author: Mike Schultz (born 1950).