Fast Second
Markides C. C.
₹3,099
Citizen Brands
Putting Society at the Heart of your Business
by WILLMOTT
Wiley · 2001
₹2,534
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About this book
Citizen Brands: Putting Society at the Heart of your Business is written by WILLMOTT. This edition from Wiley (2001) has 250 pages.
The book deals with Brand name products, Product management and Social responsibility of business.
About the author: Michael Willmott (born 1952).
Book details
- ISBN-13
- 9780471492122
- ISBN-10
- 0471492124
- Author
- WILLMOTT
- Publisher
- Wiley
- Author dates
- Michael Willmott (born 1952)
- Published
- 2001
- Edition
- 1
- Pages
- 250
- Language
- English
- Condition
- New
- Subject
- Product management
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