
Marktgerechte Produktentwicklung
H. -J Bullinger
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Organisation d. Produktplanung als integrativer Bestandteil d.
by Peter M. Lembke, Albert Kürzl
de Gruyter · 1980
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Strategisches Produktmanagement: Organisation d. Produktplanung als integrativer Bestandteil d. is written by Peter M. Lembke & Albert Kürzl. This edition is published by de Gruyter (1980).
Topics covered include Product management.