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Cover of Shiny Objects Marketing

Shiny Objects Marketing

Using Simple Human Instincts to Make Your Brand Irresistible

by David A. LaBonte

John Wiley & Sons, Ltd. · 2009

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About this book

Shiny Objects Marketing: Using Simple Human Instincts to Make Your Brand Irresistible by David A. LaBonte is a book published by John Wiley & Sons, Ltd. in 2009.

Topics covered include Business, Marketing, Product management and Psychological aspects.

About the author: David A. LaBonte (born 1953).

Book details

ISBN-13
9780470527726
ISBN-10
0470527722
Author
David A. LaBonte
Author dates
David A. LaBonte (born 1953)
Published
2009
Language
English
Condition
New

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