
Marketing Lessons from the Grateful Dead
David Meerman Scott, Brian Halligan
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How to Instantly Engage Your Market
John Wiley & Sons · 2010
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Published by John Wiley & Sons in 2010, Real–Time Marketing and PR: How to Instantly Engage Your Market by David Meerman Scott runs to 244 pages.
The book deals with Public relations and Internet marketing.
About the author: David Meerman Scott (born 1961).