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Cover of Scoring Points

Scoring Points

How Tesco Continues to Win Customer Loyalty

by Terry Hunt

Kogan Page · 2003 · Hardcover

₹3,823

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About this book

Scoring Points: How Tesco Continues to Win Customer Loyalty is written by Terry Hunt. This hardcover edition from Kogan Page (2003) has 272 pages.

Topics covered include Customer loyalty programs, Case studies, Tesco (Firm) and Consumer satisfaction.

About the author: Tim Phillips (born 1967).

Book details

ISBN-13
9780749435783
ISBN-10
074943578X
Author
Terry Hunt
Publisher
Kogan Page
Author dates
Tim Phillips (born 1967)
Published
2003
Edition
1
Binding
Hardcover
Pages
272
Language
English
Condition
New

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