Boomer Marketing
Ian Chaston
₹5,113
Knowledge-Based Marketing
The 21st Century Competitive Edge
by Ian Chaston
SLE Pound · 2004
₹22,104
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About this book
Published by SLE Pound in 2004, Knowledge-Based Marketing: The 21st Century Competitive Edge by Ian Chaston runs to 288 pages.
The book deals with Marketing, Management, Knowledge and Knowledge management.
Book details
- ISBN-13
- 9781412900027
- ISBN-10
- 1412900026
- Author
- Ian Chaston
- Publisher
- SLE Pound
- Published
- 2004
- Edition
- First Edition
- Pages
- 288
- Language
- English
- Condition
- New
- Subject
- Knowledge management
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