Boomer Marketing
Ian Chaston
₹3,513
Boomer Marketing
Selling to a Recession Resistant Market
by Ian Chaston
Routledge · 2009
₹2,266
Free delivery. Nothing extra to pay at checkout.
- Delivery in 3–7 days to any serviceable pincode in India, with tracking.
- Cash on delivery. Pay when the parcel reaches you.
- 15-day returns. See what qualifies.
About this book
Boomer Marketing: Selling to a Recession Resistant Market is written by Ian Chaston. This edition from Routledge (2009) has 265 pages.
Its main subjects are Middle-aged consumers, Target marketing, Market segmentation and Baby boom generation. Places discussed include United States.
Book details
- ISBN-13
- 9780415489638
- ISBN-10
- 0415489636
- Author
- Ian Chaston
- Publisher
- Routledge
- Published
- 2009
- Edition
- 1
- Pages
- 265
- Language
- English
- Condition
- New
- Subject
- Business & Economics
More by Ian Chaston and related titles
Public Sector Reformation
Ian Chaston
₹4,257
Boomer Marketing
Ian Chaston
₹5,113
New Marketing Strategies
Ian Chaston
₹7,039
Knowledge-Based Marketing
Ian Chaston
₹22,104
Technological Entrepreneurship
Ian Chaston
₹4,154
The Book of Yields
Francis T. Lynch
₹3,615
Brazilian Agricultural Diplomacy in the 21st Century
Niels Sndergaard
₹4,673
Ukraine and European Security
David Albright, Semyen J. Appatov
₹3,957
Marketing for Tourism
Les Lumsdon
₹3,146
The Future of Social Security
Ailsa Mckay
₹14,148
Designing Integrated Care Ecosystems
Bernard J. Mohr, Ezra Dessers
₹10,785