Creating Brand Loyalty
Richard D. Czerniawski, Michael W. Maloney
₹2,819
Customize the Brand
Make it more desirable and profitable
Wiley · 2002
₹4,915
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About this book
Customize the Brand: Make it more desirable and profitable by Torsten H. Nilson is a 192-page book published by Wiley in 2002.
Topics covered include Brand name products, Market segmentation, Trademarks and Business.
About the author: Torsten H. Nilson (born 1949).
Book details
- ISBN-13
- 9780470848227
- ISBN-10
- 0470848227
- Author
- Torsten H. Nilson
- Publisher
- Wiley
- Author dates
- Torsten H. Nilson (born 1949)
- Published
- 2002
- Edition
- Standard Edition
- Pages
- 192
- Language
- English
- Condition
- New
- Subject
- Brand name products
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