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Cover of Pharmaceuticals-Where's the Brand Logic?

Pharmaceuticals-Where's the Brand Logic?

Branding Lessons and Strategy

by Giles David Moss

CRC Pr I Llc · 2007 · Hardcover

₹14,122

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About this book

Published by CRC Pr I Llc in 2007, Pharmaceuticals-Where's the Brand Logic?: Branding Lessons and Strategy by Giles David Moss runs to 248 pages in hardcover.

Topics covered include Drug Industry, Drug Guides, Brand name products and Methods.

Book details

ISBN-13
9780789032584
ISBN-10
0789032589
Author
Giles David Moss
Publisher
CRC Pr I Llc
Published
2007
Edition
1
Binding
Hardcover
Pages
248
Language
English
Condition
New
See all