Brand Society

Name: Brand Society: How Brands Transform Management and Lifestyle
Brand: Cambridge University Press
SKU: 9780521726900
Price: 1563.00 INR
Availability: InStock

How Brands Transform Management and Lifestyle

by Martin Kornberger

Cambridge University Press · 2010

₹1,563

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About this book

Brand Society: How Brands Transform Management and Lifestyle is written by Martin Kornberger. This edition is published by Cambridge University Press (2010).

Topics covered include Popular culture, Brand name products, Management and Consumer behavior.

About the author: Martin Kornberger (born 1974).