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Cover of In Search of the Obvious

In Search of the Obvious

The Antidote for Today′s Marketing Mess

by Jack Trout

John Wiley & Sons · 2008

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About this book

The book deals with Marketing, Brand name products and Advertising.

Book details

ISBN-13
9780470288597
ISBN-10
0470288590
Author
Jack Trout
Publisher
John Wiley & Sons
Published
2008
Language
English
Condition
New
Subject
Brands & Branding