Fundamentals of Business Marketing Research
Richard E. Plank, J. David Lichtenthal, David A. Reid
₹15,214
Business to Business Market Research
Understanding and Measuring Business Markets
by Ruth Mcneil
Kogan Page · 2005
₹3,210
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About this book
The book is part of the Market research in practice series series.
Its main subjects are Industrial marketing, Research and Marketing research.
Book details
- ISBN-13
- 9780749443641
- ISBN-10
- 0749443642
- Author
- Ruth Mcneil
- Publisher
- Kogan Page
- Published
- 2005
- Series
- Market research in practice series
- Edition
- 1
- Language
- English
- Condition
- New
- Subject
- Marketing research
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