From Marginal to Mainstream
Helen Edwards
₹7,799
Creating Passionbrands
Getting to the Heart of Branding
by Helen Edwards, Derek Day
Kogan Page · 2005 · Hardcover
₹4,523
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About this book
Creating Passionbrands: Getting to the Heart of Branding is written by Helen Edwards & Derek Day. This hardcover edition from Kogan Page (2005) has 320 pages.
The book deals with Branding (Marketing), Product management, Stratégie de marque and Branding.
Book details
- ISBN-13
- 9780749443702
- ISBN-10
- 0749443707
- Authors
- Helen Edwards, Derek Day
- Publisher
- Kogan Page
- Published
- 2005
- Edition
- 1
- Binding
- Hardcover
- Pages
- 320
- Language
- English
- Condition
- New
- Subject
- Sales & marketing
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