Relationship Marketing in the Digital Age
Lena Steinhoff, Robert W. Palmatier
₹4,207
Relationship Marketing in the Digital Age
by Lena Steinhoff, Robert Palmatier
Routledge · 2019
₹10,034
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About this book
Topics covered include Marketing, Customer relations, Relationship marketing and Technological innovations.
Book details
- ISBN-13
- 9781138310025
- ISBN-10
- 1138310026
- Authors
- Lena Steinhoff, Robert Palmatier
- Publisher
- Routledge
- Published
- 2019
- Edition
- 1
- Pages
- 264
- Language
- English
- Condition
- New
- Subject
- Customer relations
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