Product Information Management for Mass Customization
C. Forza, F. Salvador, Cipriani Forza
₹7,766
Branding Governance
A Participatory Approach to the Brand Building Process
by IND
Wiley · 2007
₹4,192
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About this book
Branding Governance: A Participatory Approach to the Brand Building Process by IND is a 288-page book published by Wiley in 2007.
The book deals with Product management, Brand name products, Business and Branding (Marketing).
Book details
- ISBN-13
- 9780470030752
- ISBN-10
- 0470030755
- Author
- IND
- Publisher
- Wiley
- Published
- 2007
- Edition
- 1
- Pages
- 288
- Language
- English
- Condition
- New
- Subject
- Product management
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