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Cover of Storytelling

Storytelling

Branding in Practice

by Klaus Fog, Baris Yakaboylu, Christian Budtz

Springer-Verlag Berlin and Heidelberg GmbH & Co. K · 2004

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About this book

Storytelling: Branding in Practice is written by Klaus Fog, Baris Yakaboylu & others. This edition from Springer-Verlag Berlin and Heidelberg GmbH & Co. K (2004) has 238 pages.

The book deals with Brand name products, Marketing, Product management and Branding (Marketing).

Book details

ISBN-13
9783540235019
ISBN-10
3540235019
Authors
Klaus Fog, Baris Yakaboylu, Christian Budtz
Published
2004
Pages
238
Language
English
Condition
New

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