The Marketing Matrix
Gerard Hastings
₹12,867
Hyperconsumption
Corporate Marketing vs. the Planet
Routledge · 2022
₹14,786
Free delivery. Nothing extra to pay at checkout.
- Delivery in 3–7 days to any serviceable pincode in India, with tracking.
- Cash on delivery. Pay when the parcel reaches you.
- 15-day returns. See what qualifies.
About this book
Published by Routledge in 2022, Hyperconsumption: Corporate Marketing vs. the Planet by Gerard Hastings runs to 130 pages.
Its main subjects are Consumption (Economics), Environmental aspects, Industrial marketing and Branding (Marketing).
Book details
More by Gerard Hastings and related titles
The Story of Purpose
Joey Reiman
₹2,295
Branding the Nation, the Place, the Product
Ulrich Ermann, Klaus-Jürgen Hermanik
₹14,168
Advertising in the Age of Persuasion
UNKNOWN
₹3,956
Marketing in Context
Chris Hackley
₹4,629
Nation branding
Keith Dinnie
₹3,057
Emotional Brand Undefined
Marc Gobe
₹3,564
Cultural Strategy
Douglas Holt, Douglas Cameron
₹5,129
Experiential Marketing
Kerry Smith, Dan Hanover
₹1,615
Brand Enigma
Duncan Bruce, David Harvey
₹3,017
Build a Brand in 30 Days
Simon Middleton
₹1,671
Consumer Casualties
UNKNOWN
₹6,807