Framework for Marketing Management
Philip Kotler, Kevin Keller
₹3,853
Consumer Neuroscience
The MIT Press · 2017 · Hardcover
₹4,764
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About this book
Consumer Neuroscience is written by Philip Kotler. This hardcover edition from The MIT Press (2017) has 368 pages.
Topics covered include Consumers, Consumer behavior, Neurons and Neural transmission.
About the author: Philip Kotler (born 1931).
Book details
- ISBN-13
- 9780262036597
- ISBN-10
- 0262036592
- Author
- Philip Kotler
- Publisher
- The MIT Press
- Author dates
- Philip Kotler (born 1931)
- Published
- 2017
- Binding
- Hardcover
- Pages
- 368
- Language
- English
- Condition
- New
- Subject
- Consumers
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