The Quintessence of Strategic Management
Philip Kotler, Roland Berger, Nils Bickhoff
₹2,865
H2H Marketing
Case Studies on Human-to-Human Marketing
by Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz
Springer International Publishing AG · 2023
₹11,432
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About this book
H2H Marketing: Case Studies on Human-to-Human Marketing is written by Philip Kotler, Waldemar Pfoertsch & others. This edition from Springer International Publishing AG (2023) has 213 pages.
About the author: Philip Kotler (born 1931).
Book details
- ISBN-13
- 9783031223921
- ISBN-10
- 3031223926
- Authors
- Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz
- Publisher
- Springer International Publishing AG
- Author dates
- Philip Kotler (born 1931)
- Published
- 2023
- Edition
- 1st ed. 2023
- Pages
- 213
- Language
- English
- Condition
- New
- Subject
- Business & Economics
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