Market Your Way to Growth
Philip Kotler, Milton Kotler
₹3,869
The Quintessence of Strategic Management
What You Really Need to Know to Survive in Business
by Philip Kotler, Roland Berger, Nils Bickhoff
Springer-Verlag Berlin and Heidelberg GmbH & Co. K · 2010
₹2,865
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About this book
K in 2010.
Topics covered include Strategisches Management and Strategic planning.
About the author: Philip Kotler (born 1931).
Book details
- ISBN-13
- 9783642145438
- ISBN-10
- 3642145434
- Authors
- Philip Kotler, Roland Berger, Nils Bickhoff
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. K
- Author dates
- Philip Kotler (born 1931)
- Published
- 2010
- Language
- English
- Condition
- New
- Subject
- Strategic Planning & Corporate Strategy
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